In this article, we’ll explore the pros and cons of Self Drive Tours, Small Group Tours, and Private Tours in Iceland. As specialists in bespoke private experiences, we may sound a little partial, but rest assured, this guide aims to fairly showcase the strengths and limitations of each travel style, helping you make the right decision for your Icelandic journey.

Self Drive Tour: The Most Popular Way to Explore
Among all travel styles, self drive tours in Iceland remain the most popular. Renting a car offers complete independence: you dictate the pace, dive deep into nature, and carve your own path. It’s a rewarding approach for confident travelers who enjoy flexibility and don’t mind the extra planning.
From June to October, self-drive itineraries are relatively straightforward. Outside those months, however, Iceland’s dramatic weather becomes a significant factor. Familiarity with winter driving is crucial, as road conditions can change without warning and strong wind gusts can make driving dangerous.
Before heading out, always check:
- vedur.is – for up-to-date weather forecasts
- safetravel.is – for safety alerts and travel tips
- road.is – for live road condition updates
We highly recommend exploring these resources even before arriving in Iceland. Respect weather warnings, avoid closed roads, and prioritize safety.
If self-drive is your preferred style, explore our guide to visiting Iceland on your own. You may also have a look at our top 10 of the best hotels in Iceland.
Pros and Cons of a Self Drive Tour in Iceland
Pros
- ✅ Budget-friendly
- ✅ Maximum flexibility
- ✅ Travel privately at your own pace
Cons
- ❌ Lack of local guide insights (history, geology, folklore)
- ❌ Risk from unpredictable weather and road conditions
- ❌ Last-minute changes can be stressful and costly

Small Group Tour: Stress-Free, Safe & Enriching
A small group tour in Iceland is ideal for those who seek comfort and local knowledge without the responsibility of driving. These guided experiences accommodate up to 19 guests, typically aboard premium minibuses like Mercedes Sprinters, and offer a perfect blend of structure and storytelling.
While larger groups of up to 60 people exist at a lower cost, smaller tours strike a balance between affordability and a more intimate experience. You’ll be led by a knowledgeable local guide, and everything—from logistics to safety—is handled for you.
This is a fantastic choice for travelers who want to delve into Icelandic culture and nature without the premium of a private tour.
The Best Small Group Tours in Iceland
Day Tours
We partner with a highly reputable company known for their excellent guides and curated experiences:
- Golden Circle Tour with Farm Visits
- South Coast Tour
- Snæfellsnes Peninsula Tour with Farm Lunch
- Northern Lights Tour
Multi-Day Tours
Through our new brand, Iceland For You, we offer high-end multiday small group experiences (max 12 people), with accommodations in 3- and 4-star hotels:
- Luxury 10-Day Ring Road Tour (September)
- 5-Day Adventure Tour (October)
- 5-Day Discovery Tour (November)
Looking for other dates or budget-friendly options? Contact us and we’ll tailor something for you.
Pros and Cons of a Small Group Tour in Iceland
Pros
- ✅ Convenient and stress-free
- ✅ Professionally guided with rich cultural insights
- ✅ Safe with all logistics handled
Cons
- ❌ Follows a fixed schedule with limited flexibility

Private Tours: The Best of Both Worlds
Private tours in Iceland offer the highest level of customization. You travel with your own party and a dedicated driver-guide, ensuring personal attention and a tailored experience throughout. The cost is usually set per tour, regardless of group size.
You enjoy the freedom of setting your own pace, without any of the logistical burdens. Everything from your itinerary to your hotel bookings is handled in advance. Most importantly, it’s your journey, your way. Whether you want to linger longer at a waterfall or skip a stop altogether, your guide adapts the day to your preferences.
We offer a wide selection of private day tours with customisable itineraries. For a full Icelandic adventure, request a quote for a tailor-made multiday tour and let us handle every detail from arrival to departure.
Pros and Cons of a Private Tour in Iceland
Pros
- ✅ Complete flexibility and comfort
- ✅ No planning required
- ✅ Exclusive, private experience
- ✅ In-depth knowledge from a professional guide
- ✅ Safer and stress-free
Cons
- ❌ Higher cost, especially for smaller groups

Conclusion: Why Private Tours Are Our Top Choice
Private tours combine the best of self drive freedom with expert guidance and stress-free travel. Since 2021, our clients have consistently praised their experiences, sharing glowing reviews on Tripadvisor.
A private tour is tailored to your interests, preferences, and travel rhythm, ensuring an unforgettable journey in Iceland.
What About the Budget?
While private tours do come at a premium, they’re often more affordable than you’d think. For families or small groups, the per-person cost becomes very competitive compared to small group tours, while offering vastly more value and privacy.